You can get close to what factory invoice is on a car, but that's not the same as dealer cost.
The next problem for people wanting dealer cost is you aren't going to figure it out anyway. I don't mind paying a profit to any business. Can I afford to drive one hour to save $50 on a purchase? I want to be treated well, respected as a consumer, and get a fair deal. I consider the value of my time in the calculations too. When I am shopping, whether it be a car, an electronic gadget, computer, or lawnmower, I just want to pay a fair price. There is nothing illegal or immoral about it, but don't you think the dealers consider that fee when calculating the lowest price they can sell a car for? TrueCar has done a ton of advertising and tout that they "changed car buying forever" and they'll give you "upfront pricing estimates." Not exactly sure how a pricing estimate is going to help you get the best deal, but consider this according to car dealers I have spoken with, they pay TrueCar on average $300 for every person who buys a car through the TrueCar website. Some people choose to go through "buying services" and brokers in those states where it is legal. Dealers don't open every day to NOT sell cars, but when you are armed with bad info, you leave a dealership in the car you drove in there, mad at the dealer, and not understanding why the dealer didn't accept your offer. This is frustrating for the consumer and the dealership both. I've seen some big name websites with the wrong numbers, wrong cost of transportation, and wrong incentive information. The next problem for "dealer-cost chasers" is getting accurate information. Profit is not a dirty word and car dealers have a huge investment in their business, and like everyone else, they deserve a return on that investment. The bottom line is that as a consumer, you should be more interested in the best price you can get, without regard to what a dealer paid for a car.
#Dfind true invoice price car tv#
Would you ask a clerk at Walmart what they paid for that 60" HD TV you want to purchase? Would you ask a homebuilder how much it cost to build that dream home you want to buy? I don't think so. When it comes to dealer cost on a car, as I mentioned earlier, I frankly don't think that is anybody's business. I do my best to help people make good car buying decisions. I consider myself a consumer advocate in every way. I have to admit, when I get the question about what dealerships pay for cars, it irritates me a little. Moreover, what a business pays for the product they sell is nobody's business.Ĭonsidering my radio show, website, Facebook page etc., I may easily talk to more potential auto buyers than anyone in the country.įor those who do not know, before the CarProUSA Radio Show was created in 2001, I was in the retail automobile business for over 3 decades. This is a tough question, I've not found any online source that I would trust to be accurate. For some reason, I have a lot of people recently asking where they can get the dealer invoice price on a particular vehicle.
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